Wine economics : quantitative studies and empirical applications / edited by Eric Giraud-Heraud
Material type:
- 9781137289513
- 338.476632 GIR-13
Item type | Current library | Call number | Status | Date due | Barcode | |
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Indian Institute of Management Raipur Reference | 338.476632 GIR-13 (Browse shelf(Opens below)) | Not for loan | 7066 |
Includes bibliographic references and index.
"The chapters of this book provide a better understanding of wine economics, by addressing new issues such as sustainable development, food authenticity, financial expectations and consumption economics. Many of the discussed topics have been recently developed by economists (e.g. global warming and wine tourism) despite having been mostly covered by specialists in management, marketing and geography. Other fields correspond to new investigations of traditional topics, such as ranking wines or consumer behaviour, and new analyses in strategic choice (for example how to bottle wine or to sell bulk wine, to select grape varieties at replanting, to distinguish attitudes, intentions and behaviour in exporting). Wine Economics draws attention to the positioning of different market players and explores alternative regulations for public policy."--Back cover.
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