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Legends in consumer behaviour
Material type:
TextPublication details: New Delhi : SAGE Publications, 2016.Description: Vol. 1: lvii, 353 p.; Vol. 2: xxvi, 560 p.; Vol. 3: xxx, 417 p.; Vol. 4: xxxiv, 409 p.; Vol. 5: xxxii, 347 p.; Vol. 6: xxxi, 400 pISBN: - 9789351506652
- 658.8342 BET-16
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Indian Institute of Management Raipur Reference | 658.8342 BET-16 (Browse shelf(Opens below)) | Not for loan | 10219 | ||
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Books
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Indian Institute of Management Raipur Reference | 658.8342 BET-16 (Browse shelf(Opens below)) | Not for loan | 10220 | ||
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Books
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Indian Institute of Management Raipur Reference | 658.8342 BET-16 (Browse shelf(Opens below)) | Not for loan | 10221 | ||
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Books
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Indian Institute of Management Raipur Reference | 658.8342 BET-16 (Browse shelf(Opens below)) | Not for loan | 10222 | ||
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Books
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Indian Institute of Management Raipur Reference | 658.8342 BET-16 (Browse shelf(Opens below)) | Not for loan | 10223 | ||
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Books
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Indian Institute of Management Raipur Reference | 658.8342 BET-16 (Browse shelf(Opens below)) | Not for loan | 10224 |
Contents: v. 1. Consumer information processing: decision making - v. 2. Consumer information processing: marketing applications - v. 3. Adaptive decision making - v. 4. Emotion, adaptive decision making, and consumer behavior - v. 5. Recent work on consumer information processing - v. 6. Attitude, identity, and influence
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