Marketing research with IBM SPSS statistics : a practical guide / Karine Charry, Kristof Coussement, Nathalie Demoulin and Nico Heuvinck.
Charry, Karine.
Marketing research with IBM SPSS statistics : a practical guide / Karine Charry, Kristof Coussement, Nathalie Demoulin and Nico Heuvinck. - New York : Routledge, 2016 - xiv, 250 pages ; 25 cm
9781472477453 30
SPSS (Computer file)
Social sciences--Statistical methods.
Marketing research--Data processing.
519.5 / CHA-16
Marketing research with IBM SPSS statistics : a practical guide / Karine Charry, Kristof Coussement, Nathalie Demoulin and Nico Heuvinck. - New York : Routledge, 2016 - xiv, 250 pages ; 25 cm
9781472477453 30
SPSS (Computer file)
Social sciences--Statistical methods.
Marketing research--Data processing.
519.5 / CHA-16