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Frameworks for market strategy / Noel Capon and Frank Go.

Capon, Noel

Frameworks for market strategy / Noel Capon and Frank Go. - New York : Routledge, 2017 - xxxviii, 591 p.

ISBN: 9781138889194 64.99

Subjects--Topical Terms:
Marketing--Management.

Dewey Class. No.: 658.802 / CAP-17

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