Resourcing the start-up business : creating dynamic entrepreneurial learning capabilities / Oswald Jones, Allan Mcpherson, and Dilani Jayawarna.
Jones, Oswald
Resourcing the start-up business : creating dynamic entrepreneurial learning capabilities / Oswald Jones, Allan Mcpherson, and Dilani Jayawarna. - 2nd ed. - London ; New York, NY : Routledge, Taylor & Francis Group, 2023. - x, 554p. pb
Summary
"Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and covid-19, and dedicates new chapters to: lean start-ups and business models, idea generation and opportunity development, and business incubators and accelerators. The book supports students with learning objectives, a summary, discussion questions and a practical call to action in each chapter. A teaching guide and slides are also available for instructors. Resourcing the Start-Up Business will be a valuable textbook for students of entrepreneurship and new venture creation globally"-- Provided by publisher.
9781032320038
New business enterprises-Management.
Small business-Management.
Business planning. Entrepreneurship.
658.421 / JAN-23
Resourcing the start-up business : creating dynamic entrepreneurial learning capabilities / Oswald Jones, Allan Mcpherson, and Dilani Jayawarna. - 2nd ed. - London ; New York, NY : Routledge, Taylor & Francis Group, 2023. - x, 554p. pb
Summary
"Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and covid-19, and dedicates new chapters to: lean start-ups and business models, idea generation and opportunity development, and business incubators and accelerators. The book supports students with learning objectives, a summary, discussion questions and a practical call to action in each chapter. A teaching guide and slides are also available for instructors. Resourcing the Start-Up Business will be a valuable textbook for students of entrepreneurship and new venture creation globally"-- Provided by publisher.
9781032320038
New business enterprises-Management.
Small business-Management.
Business planning. Entrepreneurship.
658.421 / JAN-23