Strategic marketing problems : cases and comments (Record no. 18345)

MARC details
000 -LEADER
fixed length control field 00456nam a2200181Ia 4500
005 - DATE & TIME
control field 20240911224612.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230724s9999||||xx |||||||||||||| ||und||
020 ## - ISBN
International Standard Book Number 9788131755310
040 ## - CATALOGING SOURCE
Original cataloging agency Indian Institute of Management Raipur
082 ## - DDC NUMBER
Classification number 658.802
Book Number KER-16
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kerin, Roger A.
245 #0 - TITLE STATEMENT
Title Strategic marketing problems : cases and comments
250 ## - EDITION STATEMENT
Edition statement 12th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Noida :
Name of publisher, distributor, etc Pearson,
Date of publication, distribution, etc 2016
300 ## - PHYSICAL DESCRIPTION
Pages 708p.
700 ## - Added Entry Personal Name
Added Entry Personal Name Peterson, Robert A.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Date acquired Cost, normal purchase price Koha issues (times borrowed) Koha full call number Accession No. Koha date last seen Koha item type Price effective from
        Indian Institute of Management Raipur Indian Institute of Management Raipur 15/12/2016 750.00   658.802 KER-16 9444 24/07/2023 Books 24/07/2023