Macro-social small marketing insights: System thinking for wicked problems (Record no. 21872)
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000 -LEADER | |
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fixed length control field | 00438nam a2200157Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 230724s9999||||xx |||||||||||||| ||und|| |
020 ## - ISBN | |
International Standard Book Number | 9780367785475 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | Indian Institute of Management Raipur |
082 ## - DDC NUMBER | |
Classification number | 658.8 |
Book Number | KEN-20 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kennedy, Ann-Marie ed. |
245 #0 - TITLE STATEMENT | |
Title | Macro-social small marketing insights: System thinking for wicked problems |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | Routledge |
Place of publication, distribution, etc | London |
Date of publication, distribution, etc | 2020 |
300 ## - PHYSICAL DESCRIPTION | |
Pages | vi, 263p. : |
Other Details | pb. |
650 ## - Subject | |
Subject | Marketing |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Cost, normal purchase price | Koha issues (times borrowed) | Koha full call number | Accession No. | Koha date last seen | Koha item type | Price effective from |
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Dewey Decimal Classification | Indian Institute of Management Raipur | Indian Institute of Management Raipur | 08/12/2022 | 2401.00 | 658.8 KEN-20 | 12621 | 24/07/2023 | Books | 24/07/2023 |