Building brands: strategy and tactics
Material type: TextLanguage: English Publication details: Viva Books 2014ISBN:- 9788130926834
- 658.827 GAL-14
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Indian Institute of Management Raipur | 658.827 GAL-14 (Browse shelf(Opens below)) | Available | 8616 |
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658.827 EVE-16 Corporate brand personality: re-focus your organization's cu | 658.827 FOR-22 Corportate brand design: developing and maganging brand identity | 658.827 GAI-14 Brand esSense: using sense, symbol and story to design brand | 658.827 GAL-14 Building brands: strategy and tactics | 658.827 GEL-08 Global brand strategy: unlocking brand potential across coun | 658.827 GUP-11 The principles of brand management | 658.827 GUP-12 Brand management |
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