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Rethinking prestige branding: secrets of the Ueber-Brands
Material type:
TextLanguage: English Publication details: 2015Edition: e1ISBN: - 9780749470036
- 658.827 SCH-15
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Indian Institute of Management Raipur | 658.827 SCH-15 (Browse shelf(Opens below)) | Available | 8664 |
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| 658.827 SCH-05 Corporate branding: purpose / people / process : towards the | 658.827 SCH-05 Corporate branding: purpose / people / process : towards the | 658.827 SCH-15 Brands: interdisciplinary perspectives | 658.827 SCH-15 Rethinking prestige branding: secrets of the Ueber-Brands | 658.827 SCH-16 Wise family business : family identity steering brand success / Joachim Schwass, Anne-Catrin Glemser. | 658.827 SEN-11 Brand positioning: strategies for competitive advantage | 658.827 SEN-11 Brand positioning: strategies for competitive advantage |
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