AI-based data analytics : applications for business management / Kiran Chaudhary, Mansaf Alam.

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Material type: Text

TextPublication details: Boca Raton : CRC Press/Auerbach, 2024.Description: xvi,244pISBN:

9781032411767

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DDC classification:

658.05 CHA-24

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Indian Institute of Management Raipur Reference	Reference	658.05 CHA-24 (Browse shelf(Opens below))	Not for loan		13311

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Previous	658.049 NIV-24 Firm internationalization : intangible resources and development / edited by Sophie Nivoix and Christian Marcon.	658.049 SAD-21 Empirical international entrepreneurship : a handbook of methods / edited by Vahid Jafari-Sadeghi, Hannan Amoozad Mahdiraji, Leo Paul Dana.	658.049 SOR-24 Comparative international management /	658.05 CHA-24 AI-based data analytics : applications for business management / Kiran Chaudhary, Mansaf Alam.	658.05 MOG-24 Digital consumer management : understanding and managing consumer engagement in the digital environment / Emmanuel Mogaji.	658.05 ZAR-24 Virtual reality and artificial intelligence : risks and opportunities for your business / Matteo Zaralli.	658.0582 KAH-24 Exploring blockchain applications : management perspectives / edited by Sezer Bozkus Kahyaoglu & Vahap Tecim.	Next

Summary
"This book explores the concept and applications of AI-based analytics related to marketing and business. It also discusses future research directions in this domain. It covers both aspects of artificial intelligence-based marketing and business that are helpful for business management to succeed in the marketplace by creating value"-- Provided by publisher.

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