TY  - BOOK
AU  - Zeithaml, Valarie A.
AU  - Bitner, Mary Jo AND Gremler, Dwayne D AND Pandit, Ajay
TI  - Srevices marketing
SN  - 9780070700994
U1  - 658.8 
PY  - 2011///
PB  - Tata Mcgraw Hill
ER  -