James, Melanie <br/><br/>
Positioning theory and strategic communications 

 - e 
 - London  2014 
<br/><br/><label>ISBN: </label>9780415532631  90 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations.
<br/><br/><label>Dewey Class. No.: </label>659.2  / JAM-14