Kerin, Roger A. <br/><br/>
Strategic marketing problems : cases and comments 

 - 12th 
 - Noida :  Pearson,  2016 
 - 708p. 
<br/><br/><label>ISBN: </label>9788131755310 
<br/><br/><label>Dewey Class. No.: </label>658.802  / KER-16