TY  - BOOK
AU  - Wright, Len Tiu
AU  - Moutinho, Luiz
AU  - Bagozzi, Richard P
AU  - Stone, Merlin
TI  - The Routledge companion to marketing research: edited by Len Tiu Wright
SN  - 9781138682788
U1  - 658.83 
PY  - 2021///
CY  - New York
PB  - Routledge
KW  - Marketing research
ER  -