Mogaji, Emmanuel <br/><br/>
Brand management: an introduction through storytelling 

 - Switzerland:  Springer,  2021. 
 - xxv, 266p. :   pb 
<br/><br/><label>ISBN: </label>9783030661182 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand Management. <br/>Storytelling.
<br/><br/><label>Dewey Class. No.: </label>658.827  / MOG-21