TY  - BOOK
AU  - Thomke, Stefan H..
TI  - Experimentation works: the surprising power of business experiments
SN  - 9781633697102
U1  - 658.4063 
PY  - 2020///
CY  - Boston
PB  - Harvard Business Review Press
KW  - Innovations;
KW  - Experimentation work
ER  -