Gabay, J. Jonathan

Practical digital marketing and AI psychology : how to gain online consumer trust and sales using technologies and psychology / J. Jonathan Gabay. - London ; New York : : Routledge Taylor & Francis Group, 2025. - xiv, 438 pages: color illustrations ; 24 cm

Includes bibliographical references and index.

9781032530284


Internet marketing--Psychological aspects.
Artificial intelligence--Psychological aspects.
Consumer behavior--Psychological aspects.

658.8 / GAB-25