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41.
Building brands in Asia : from the inside out / Tim G. Andrews and Wilson Chew. by
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827095 AND-17.

42.
Addiction as consumer choice : exploring the cognitive dimension / Gordon R. Foxall. by
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2016
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.8342 FOX-16.

43.
The cultural dimension of global business / Gary P. Ferraro and Elizabeth K. Briody. by
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017. 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.049 FER-17.

44.
Internal marketing : another approach to marketing for growth / by Tatsuya Kimura. by Series: Routledge frontiers of business management ; 10
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.8 KIM-17.

45.
Making a difference in marketing : the foundation of competitive advantage / Jonathan Cahill. by
Material type: Text Text
Publication details: London ; New York, NY : Routledge, Taylor & Francis Group, 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.8 CAH-17.

46.
Business partnering : a practical handbook / Steven Swientozielskyj. by
Material type: Text Text
Publication details: London ; New York, NY : Routledge, Taylor & Francis Group, 2016
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.042 SWI-16.

47.
Business and post-disaster management : business, organisational and consumer resilience and the Christchurch earthquakes / edited by C. Michael Hall, Sanna Malinen, Rob Vosslamber and Russell Wordsworth. by
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2016
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.477 HAL-16.

48.
Conflict management and intercultural communication : the art of intercultural harmony / edited by Xiaodong Dai and Guo-Ming Chen. by
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.4053 DAI-17.

49.
The psychology of influence : theory, research and practice / Joop van der Pligt and Michael Vliek. by
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 153.852 PLI-17.

50.
Dismantling diversity management : introducing an ethical performance improvement campaign / Jude Smith Rachele. by
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.3008 RAC-17.

51.
Strategic sourcing management : structural and operational decision-making / Olivier Bruel. by
Material type: Text Text
Publication details: London ; New York, NY : KoganPage, 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.72 BRU-17.

52.
Fostering local entrepreneurship in a multinational enterprise / Joe J. Amberg and Sara L. McGaughey. by
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.421 AMB-17.

53.
Film marketing / Finola Kerrigan. by
Material type: Text Text
Publication details: London ; New York : Routledge, 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.8 KER-17.

54.
Patterns of strategy / Patrick Hoverstadt and Lucy Loh. by
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.4012 HOV-17.

55.
Personality, design and marketing : matching design to customer personal preferences / edited by Gloria Moss. by
Edition: 1st ed.
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.8342 MOS-17.

56.
International corporate governance : a comparative approach / Thomas Clarke. by
Edition: 2nd ed
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.42 CLA-17.

57.
Building leadership development programmes : zero-cost to high investment programmes that work / Nigel Paine. by
Material type: Text Text
Publication details: London ; New York : Kogan Page, 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.4092 PAI-17.

58.
Platform strategy : how to unlock the power of communities and networks to grow your business / Laure Claire Reillier and Benoit Reillier. by
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.4012 REI-17.

59.
Digital business and sustainable development : Asian perspectives / Yongrok Choi. by Series: Routledge frontiers of business management
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 338.927 CHO-17.

60.
Routledge handbook on consumption / edited by Margit Keller, Bente Halkier, Terhi-Anna Wilska and Monica Truninger. by
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 339.470202 KEL-17.

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