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1.
Consumer behavior: science and practice by
Edition: e1
Material type: Text Text
Language: English
Publication details: 2011
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.8342 KAR-11.

2.
Handbook of Research Methods in Consumer Psychology Edited By Frank Kardes, Paul M. Herr, Norbert Schwarz by
Material type: Text Text
Publication details: New York Routledge 2019
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.83420202 KAR-19.

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