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1.
Consumer culture theory in Asia: history and contemporary issues by Series: Routledge frontiers in the development of international business, management and marketing
Material type: Text Text
Publication details: New York : Routledge, 2022
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.8342095 MIN-22.

2.
The Routledge handbook of digital consumption by Series: Routledge international handbook
Edition: 2nd
Material type: Text Text
Publication details: London Routledge 2023
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.8342 LIA-23.

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