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1.
Asia branding: connecting brands, consumers and companies by
Material type: Text Text
Publication details: New York: Palgrave, 2017
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.827095 NGU-17.

2.
Building brands in Asia : from the inside out / Tim G. Andrews and Wilson Chew. by
Material type: Text Text
Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827095 AND-17.

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