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1.
Consumer culture theory in Asia: history and contemporary issues by Series: Routledge frontiers in the development of international business, management and marketing
Material type: Text Text
Publication details: New York : Routledge, 2022
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.8342095 MIN-22.

2.
Philosophy of marketing: the new realist approach by Series: Routledge frontiers in the development of international business, management and marketing
Material type: Text Text
Publication details: New York Routledge 2022
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.8001 GIA-22.

3.
Value in marketing: retrospective and perspective stance by Series: Routledge frontiers in the development of international business, management and marketing
Material type: Text Text
Publication details: NewYork Routledge 2021
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.8 44256.

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