Results of search for 'su:"Brand name products. "'

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	1.	What's in a name?: advertising and the concept of brands by Jones, John Philip John Philip Jones and Jan S. Slater Edition: 2nd Material type: Text Language: English Publication details: 2007 Availability: Items available for loan: Indian Institute of Management Raipur (2)Call number: 659.1 JON-07, ... Place hold Add to cart (remove)
	2.	No cover image available Brand management by Verma, Harsh V Edition: 2nd Material type: Text Language: English Publication details: New Delhi 2011 Availability: Items available for loan: Indian Institute of Management Raipur (2)Call number: 658.827 VER-11, ... Place hold Add to cart (remove)
	3.	B2B brand management by Kotler, Philip Philip Kotler and Waldemar Pfoertsch Edition: e Material type: Text Language: English Publication details: Berlin 2006 Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.827 KOT-06. Add to cart (remove)
	4.	Brand psychology by Gabay, Jonathan Edition: e Material type: Text Language: English Publication details: London KoganPage 2015 Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827019 GAB-15. Place hold Add to cart (remove)
	5.	Building brands: strategy and tactics by Gallardo, Luis strategy and tactics Material type: Text Language: English Publication details: Viva Books 2014 Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827 GAL-14. Place hold Add to cart (remove)
	6.	The strategy of global branding and brand equity / Alvin Lee, Jinchao Yang, Richard Mizerski and Claire Lambert. by Lee, Alvin Yang, Jinchao Mizerski, Richard Lambert, Claire Material type: Text Publication details: New York : Routledge, 2015 Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827 LEE-15. Place hold Add to cart (remove)
	7.	Brands and branding / Stephen Brown. by Brown, Stephen Material type: Text Publication details: Los Angeles ; London : Sage, 2016 Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827 BRO-16. Place hold Add to cart (remove)
	8.	Asia branding: connecting brands, consumers and companies by Nguyen, Bang, ed Melewar, T C AND Schultz, Don E Material type: Text Publication details: New York: Palgrave, 2017 Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.827095 NGU-17. Add to cart (remove)
	9.	Retail marketing and branding : a definitive guide to maximizing ROI / Jesko Perrey and Dennis Spillecke. by Perrey, Jesko Jesko Perrey Spillecke, Dennis Edition: 2nd ed Material type: Text Publication details: Hoboken, N.J. : Wiley, 2013 Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.827 PER-13. Add to cart (remove)
	10.	Wise family business : family identity steering brand success / Joachim Schwass, Anne-Catrin Glemser. by Schwass, Joachim, 1950- [author] Glemser, Anne-Catrin, author Material type: Text Publication details: London : Palgrave Macmillan, imprint published by Springer Nature, 2016 Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.827 SCH-16. Add to cart (remove)
	11.	Brand valuation / Luc Paugam, Paul André, Henri Philippe, and Roula Harfouche. by Paugam, Luc Luc Paugam...[et al.] Series: Routledge studies in accounting ; 18 Material type: Text Publication details: New York : Routledge, Taylor & Francis Group, 2016 Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.827 PAU-16. Add to cart (remove)
	12.	Building brands in Asia : from the inside out / Tim G. Andrews and Wilson Chew. by Andrews, Tim G Tim G. Andrews and Wilson Chew Material type: Text Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017 Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827095 AND-17. Place hold Add to cart (remove)
	13.	Brand protection in the online world : a comprehensive guide / David N. Barnett. by Barnett, David N Material type: Text Publication details: London, United Kingdom ; New York : KoganPage, 2017. Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827 BAR-17. Place hold Add to cart (remove)
	14.	Audio branding : using sound to build your brand / Laurence Minsky, Colleen Fahey. by Minsky, Laurence Fahey, Colleen Edition: 1st Edition. Material type: Text Publication details: New York : Kogan Page Ltd, 2017. Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827 MIN-17. Place hold Add to cart (remove)
	15.	Brand sense: sensory secrets behind the stuff we buy by Lindstrom, Martin Material type: Text Language: English Publication details: New York 2010 Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827 LIN-10. Place hold Add to cart (remove)
	16.	How brands become icons: the principles of cultural branding by Holt, Douglas B Material type: Text Language: English Publication details: Boston 2004 Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827 HOL-04. Place hold Add to cart (remove)
	17.	Brand simple: how the best brands keep it simple and succeed by Adamson, Allen P Material type: Text Language: English Publication details: New York 2007 Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827 ADA-07. Place hold Add to cart (remove)
	18.	Building strong brands by Aaker, David A Material type: Text Language: English Publication details: New York 1996 Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827 AAK-96. Place hold Add to cart (remove)
	19.	Global brand strategy: world-wise marketing in the age of br by Steenkamp, Jan-Benedict Material type: Text Language: English Publication details: London 2017 Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827 STE-17. Place hold Add to cart (remove)
	20.	Building brand equity and consumer trust through radical tra by Veselinova, Elena Elena Veselinova and Marija Gogova Samonikov Edition: e Material type: Text Language: English Publication details: Hershey 2018 Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.827 VES-18. Add to cart (remove)

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Your search returned 22 results.