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1.
Branding unbound by
Edition: e
Material type: Text Text
Language: English
Publication details: New Delhi 2007
Availability: Items available for loan: Indian Institute of Management Raipur (2)Call number: 658.872 MAT-07, ...

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2.
Product management in India by
Edition: 3rd
Material type: Text Text
Language: English
Publication details: New Delhi 2011
Availability: Items available for loan: Indian Institute of Management Raipur (2)Call number: 658.56 MAJ-11, ...

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3.
Operations research by
Edition: e
Material type: Text Text
Language: English
Publication details: New Delhi 2010
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.5 MAH-10.

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4.
Production and operations management by
Edition: 2nd
Material type: Text Text
Language: English
Publication details: New Delhi 2011
Availability: Items available for loan: Indian Institute of Management Raipur (2)Call number: 658.5 BED-11, ...

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5.
Operations management by
Edition: 9th
Material type: Text Text
Language: English
Publication details: New Delhi 2011
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.5 STE-11.

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6.
Product category management by
Edition: e1
Material type: Text Text
Language: English
Publication details: New Delhi 2011
Availability: Items available for loan: Indian Institute of Management Raipur (2)Call number: 658.56 CHI-11, ...

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7.
Product management by
Material type: Text Text
Language: English
Publication details: New Delhi 2010
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.56 ANA-10.

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8.
Product management by
Edition: 2nd
Material type: Text Text
Language: English
Publication details: New Delhi 2010
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.56 ANA-10.

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9.
Branded entertainment: product placement and brand strategy by
Edition: e1
Material type: Text Text
Language: English
Publication details: New Delhi 2007
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827 LEH-07.

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10.
Essentials of operations management by
Edition: e1
Material type: Text Text
Language: English
Publication details: New Delhi 2009
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.5 YOU-09.

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11.
Product and brand management: text and cases by
Edition: e1
Material type: Text Text
Language: English
Publication details: Mumbai 2010
Availability: Items available for loan: Indian Institute of Management Raipur (2)Call number: 658.827 RAO-10, ...

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12.
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Brand management by
Edition: 2nd
Material type: Text Text
Language: English
Publication details: New Delhi 2011
Availability: Items available for loan: Indian Institute of Management Raipur (2)Call number: 658.827 VER-11, ...

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13.
Brand aesthetics by
Material type: Text Text
Language: English
Publication details: New York Palgrave Macmillan 2012
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.827 MAZ-12.

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14.
Supply chain configuration : concepts, solutions and applications / Charu Chandra by
Material type: Text Text
Publication details: New York : Springer, c2007.
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.7 CHA-07.

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15.
Brand management in emerging markets by
Edition: e
Material type: Text Text
Language: English
Publication details: 2014
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.827 WAN-14.

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16.
The strategy of global branding and brand equity / Alvin Lee, Jinchao Yang, Richard Mizerski and Claire Lambert. by
Material type: Text Text
Publication details: New York : Routledge, 2015
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.827 LEE-15.

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17.
The lean practitioner's handbook / Mark Eaton. by
Material type: Text Text
Publication details: London ; Philadelphia : Kogan Page, 2013
Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.500202 EAT-13.

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18.
Innovation project management handbook / Dr. Gregory C. McLaughlin, Dr. William R. Kennedy. by
Material type: Text Text
Publication details: Boca Raton, FL : CRC Press, Taylor & Francis Group, 2016
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.4063 MCL-16.

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19.
Mastering disruption and innovation in product management: connecting the dots by
Material type: Text Text
Publication details: Switzerland: Springer, 2019
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.5 FUC-19.

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20.
The myths and truths of lean transformations: how to successfully make the transition from theory to effective deployment by
Material type: Text Text
Publication details: NewYork Routledge 2019
Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.4013 KEL-19.

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