000 | 00457nam a2200169Ia 4500 | ||
---|---|---|---|
008 | 230724s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9781138219144 | ||
040 |
_e20544 _aMAIN |
||
041 | _aEnglish | ||
082 |
_a658.80019 _bKIM-18 |
||
100 | _aKimmel, Allan J. | ||
245 | 0 | _aPsychological foundations of marketing: the keys to consumer | |
250 | _a2nd ed | ||
260 |
_aLondon _c2018 |
||
650 | _aMarketing -- Psychological aspects. | ||
942 | _cBK | ||
999 |
_c20177 _d20177 |