000 00952nam a22002057a 4500
005 20250517091716.0
008 250517b |||||||| |||| 00| 0 eng d
020 _a9781032411767
040 _aMAIN
082 _a658.05
_bCHA-24
245 _aAI-based data analytics : applications for business management / Kiran Chaudhary, Mansaf Alam.
260 _aBoca Raton :
_bCRC Press/Auerbach,
_c2024.
300 _axvi,244p.
500 _aSummary "This book explores the concept and applications of AI-based analytics related to marketing and business. It also discusses future research directions in this domain. It covers both aspects of artificial intelligence-based marketing and business that are helpful for business management to succeed in the marketplace by creating value"-- Provided by publisher.
650 _aData analytics
650 _aAI
700 _4editor.
_a Chaudhary, Kiran
700 _4editor.
_aAlam, Mansaf
942 _cBK
999 _c22440
_d22440