Brand psychology
Gabay, Jonathan
Brand psychology - e - London KoganPage 2015
9780749471736 24.99
Branding (Marketing) -- Psychological aspects; Brand name products -- Psychological aspects; Customer loyalty.
658.827019 / GAB-15
Brand psychology - e - London KoganPage 2015
9780749471736 24.99
Branding (Marketing) -- Psychological aspects; Brand name products -- Psychological aspects; Customer loyalty.
658.827019 / GAB-15