Marketing the arts: (Record no. 22105)

MARC details
000 -LEADER
fixed length control field 02624nam a22002057a 4500
005 - DATE & TIME
control field 20250404152646.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250307b |||||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 9780367898878
040 ## - CATALOGING SOURCE
Original cataloging agency Indian Institute of Management Raipur
082 ## - DDC NUMBER
Classification number 658.8
Book Number KER-23
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name By Kerrigan, Finola
245 ## - TITLE STATEMENT
Title Marketing the arts:
Sub Title breaking boundaries /
Statement of responsibility Finola Kerrigan & Chloe Preece
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Routledge,
Date of publication, distribution, etc 2023.
300 ## - PHYSICAL DESCRIPTION
Pages xii; 313p.
500 ## - GENERAL NOTE
General note Introduction: Marketing the Arts- Breaking Boundaries<br/><br/>Finola Kerrigan and Chloe Preece<br/><br/>Chapter 1: Arts Marketing, Social Justice Activism, and Government Messaging in the Age of Social Media<br/><br/> <br/><br/>Francesca Sobande<br/><br/> Chapter 2: Arts Marketing & Entrepreneurship – Insights from the Nigerian Music Industry<br/><br/>Nnamdi Madichie<br/><br/> <br/><br/>Chapter 3: Marketing Nigerian Films<br/><br/>Ezinne Michaelia Ezepue<br/><br/> <br/><br/>Chapter 4: Marketing art films in contemporary China: Between the rock of politics and the hard place of economy<br/><br/>Seio Nakajima<br/><br/> <br/><br/>Chapter 5: Researching artistic production: The material turn in arts marketing research<br/><br/>Hannah Borgblad<br/><br/> <br/><br/>Chapter 6: The Marketing of the Arts in the Age of Curatorial Production<br/><br/>Matthew Waters<br/><br/>　<br/><br/>Chapter 7: Music Streaming and Surveillance Capitalism<br/><br/>Gary Sinclair and Grace Fox<br/><br/>　<br/><br/>Chapter 8: Music festivals and the everyday nature of extraordinary experiences<br/><br/>Athanasia Daskalopoulou, Dr Alexandros Skandalis<br/><br/>　<br/><br/>Chapter 9: Selling Secrets: the role of 'elusivity' in the liminoid invitations of immersive theatre<br/><br/>Joanna Bucknell<br/><br/> <br/><br/>Chapter 10: Consuming Cuba through dance: an embodied ethnography of Salsa<br/><br/>Victoria Rodner<br/><br/> <br/><br/>Chapter 11: Poetic orientation for creating and writing<br/><br/>Pilar Rojas-Gaviria<br/><br/>　<br/><br/>Chapter 12: Drawing with women: ethical considerations from an art-based project on domestic violence<br/><br/>Benedetta Cappellini, Susana Campos and Vicki Harman<br/><br/> <br/><br/>Chapter 13: Accounting for the Selection of Exhibits: Examining the Organisation of Gallery Talks as a Marketing Activity<br/><br/>Dirk vom Lehn and Linh Dan Nguyen<br/><br/>　<br/><br/>Chapter 14: The Many Faces of Indigenous Art: Indigenous Art Market and Decolonizing Perspectives<br/><br/>Ai Ming Chow<br/><br/>　<br/><br/>Chapter 15: Marketing through Art – The Case of Braded Entertainment<br/><br/>Katharina Stolley and Samantha Glynne<br/><br/>　<br/><br/>Chapter 16: Virtual Reality, Film Marketing and Value<br/><br/>Stephanie Janes<br/><br/>　<br/><br/>Chapter 17: For Sale, Baby Shoes, Never Worn:What Has Hemingway Ever Done For Us?<br/><br/>Stephen Brown
650 ## - Subject
Subject Marketing
700 ## - Added Entry Personal Name
Added Entry Personal Name Preece, Chloe
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Department Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Vendor Name Discount Price Koha issues (times borrowed) Koha full call number Accession No. Koha date last seen Koha item type Invoice No. & Date Price effective from Net Price After Discount
    Dewey Decimal Classification   Not for loan Reference Indian Institute of Management Raipur Indian Institute of Management Raipur Reference 07/03/2025 Overseas Press 35% 4896.09   658.8 KER-23 13050 07/03/2025 Books IN32170/ 28/02/2025 07/03/2025 3182.46