Contemporary issues in marketing and consumer behaviour / Elizabeth Parons, Paule Maclaran, Andreas Chatzidakis, Rachel Ashman. (Record no. 22343)

MARC details
000 -LEADER
fixed length control field 00763nam a22002417a 4500
005 - DATE & TIME
control field 20250501130443.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250501b |||||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 9781032062006
040 ## - CATALOGING SOURCE
Original cataloging agency Indian Institute of Management Raipur
082 ## - DDC NUMBER
Classification number 658.8342
Book Number PAR-23
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Parsons, Elizabeth
245 ## - TITLE STATEMENT
Title Contemporary issues in marketing and consumer behaviour / Elizabeth Parons, Paule Maclaran, Andreas Chatzidakis, Rachel Ashman.
250 ## - EDITION STATEMENT
Edition statement 3rd. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Abingdon, Oxon ; New York, NY :
Name of publisher, distributor, etc Routledge,
Date of publication, distribution, etc 2023.
300 ## - PHYSICAL DESCRIPTION
Pages 198p.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index.
650 ## - Subject
Subject Marketing.
650 ## - Subject
Subject Consumer behavior.
700 ## - Added Entry Personal Name
Added Entry Personal Name Maclaran, Pauline
700 ## - Added Entry Personal Name
Added Entry Personal Name Chatzidakis, Andreas
700 ## - Added Entry Personal Name
Added Entry Personal Name Ashman, Rachel
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Department Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Vendor Name Discount Koha issues (times borrowed) Koha full call number Accession No. Koha date last seen Koha item type Price effective from
    Dewey Decimal Classification   Not for loan Reference Indian Institute of Management Raipur Indian Institute of Management Raipur Reference 26/04/2025 Overseas Press 35%   658.8342 PAR-23 13284 01/05/2025 Books 01/05/2025