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Marketing research with IBM SPSS statistics : a practical guide / Karine Charry, Kristof Coussement, Nathalie Demoulin and Nico Heuvinck.

By: Contributor(s): Material type: TextTextPublication details: New York : Routledge, 2016Description: xiv, 250 pages ; 25 cmISBN:
  • 9781472477453
Subject(s): DDC classification:
  • 519.5 CHA-16
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