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Why smart people make big money mistakes--and how to correct them : lessons from the life-changing science of behavioral economics / Gary Belsky & Thomas Gilovich.

By: Contributor(s): Material type: TextTextPublication details: New York : Simon & Schuster Paperbacks, 2010.Edition: Simon & Schuster trade pbk. edDescription: viii, 275 p. ; 22 cmISBN:
  • 9781439163368
Subject(s): DDC classification:
  • 332.024 BEL-10
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Item type Current library Call number Status Date due Barcode
Books Books Indian Institute of Management Raipur 332.024 BEL-10 (Browse shelf(Opens below)) Available 13399

Contents:
Not all dollars are created equal
When six of one isn't half a dozen of the other
The devil that you know
Number numbness
Dropping anchor
The ego trap
Herd it through the grapevine
Emotional baggage
Conclusion: Now what?

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