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	1.	The face-to-face book by Keller, Ed Fay, Brad Edition: e Material type: Text Language: English Publication details: New York 2012 Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.872 KEL-12. Place hold Add to cart (remove)
	2.	Winning the story wars by Sachs, Jonah Edition: e Material type: Text Language: English Publication details: Boston 2012 Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.802 SAC-12. Place hold Add to cart (remove)
	3.	Social media intelligence by Moe, Wendy W Schweidel, David A Material type: Text Publication details: Delhi: Cambridge University Press, 2014 Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 006.3 MOE-14. Add to cart (remove)
	4.	Handbook of research on digital media and advertising by Eastin, Matthew S Matthew S. Eastin, Terry Daugherty and Neal M. Burns Edition: e Material type: Text Language: English Publication details: 2011 Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 659.1440202 EAS-11. Add to cart (remove)
	5.	Competitive social media marketing strategies / Wilson Ozuem & Gordon Bowen by Ozuem, Wilson Bowen, Gordon Material type: Text Publication details: Hershey : Business Science Reference, 2016 Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.872 OZU-16. Add to cart (remove)
	6.	Marketing ethics & society / Lynne Eagle & Stephan Dahl. by Eagle, Lynne Dahl, Stephan Material type: Text Publication details: Los Angeles : SAGE, 2015 Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.8 EAG-15. Add to cart (remove)
	7.	Inclusive place branding: critical perspectives on theory an by Kavaratzis, Mihalis, ed edited by Mihalis Kavaratzis, Massimo Giovanardi and Maria Lichrou Edition: e Material type: Text Language: English Publication details: London 2018 Availability: Items available for reference: Indian Institute of Management Raipur: Not for loan (1)Call number: 658.827 KAV-18. Add to cart (remove)
	8.	The definitive guide to strategic content marketing: perspec by Dzamic, Lazar Lazar Dzamic and Justin Kirby Material type: Text Language: English Publication details: London Kogan Page 2018 Availability: Items available for loan: Indian Institute of Management Raipur (1)Call number: 658.8 DZA-18. Place hold Add to cart (remove)